China Decoded

China Decoded

Labubu’s Global Stardom and Pop Mart’s Investment Outlook

China Decoded: China’s Cultural IP Goes Global

Aug 08, 2025
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Labubu: From Niche Toy to Global Phenomenon

Labubu, the quirky "ugly-cute" character produced by Chinese collectible giant Pop Mart, has rapidly become a worldwide pop culture icon. Initially embraced by Asian celebrity figures like K-pop star Lisa and global trendsetters from Rihanna to UK rapper Central Cee, Labubu’s visual charm and collectible myster…

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