🛒 THE $870 BILLION LIVESTREAM REVOLUTION

Why China's "Shoppertainment" Empire Can't Be Copied—And What Foreign Brands Must Know

This Week's Deep Dive: While the West debates whether TikTok Shop will ever take off, China has already built a 5.8 trillion yuan livestreaming e-commerce juggernaut that's reshaping retail forever. With 597 million users buying through live streams and platforms like Kuaishou hitting $139.6 billion in GMV, China isn't just ahead—it's playing a complete…